Demographics
Between the 28th of February and the 1st of March 2012 1,086 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.2% of the sample were male, 16.6% in their teens, 18.3% in their twenties, 21.9% in their thirties, 15.7% in their forties, 15.8% in their fifties, and 11.6% aged sixty or older.
I spend the best part of two hours a day on trains, and it?s mostly email and games, in particular Andoku.
Research results
Read more on: goo research,public transportQ1: What kind of mobile terminal do you mostly use? (Sample size=1,086)
Ordinary mobile phone (feature phone) (to SQ1) 69.0% Smartphone (to SQ1) 26.6% Other mobile device (to SQ1) 0.4% Don?t use any 4.0% Next, these 1,042 who used a mobile device were asked what kinds of public transport they used. 67.3% said they used trains, 36.4% busses, and 12.3% taxis. The report mentioned that 760 public transport users answered the next question, so that means that 27.1% of the sample do not use any public transport.
The next question was how long people spent on average per day on public transport. 27.4% said 10 to 30 minutes, and 26.6% 30 minutes to an hour.
Q2: What do you do on your mobile phone (including smartphone) when travelling in public transport? (Sample size=760, multiple answer)
? Votes Percentage Check email 678 89.2% Read news 352 46.3% Check schedule 247 32.5% View Twitter, Facebook, other SNS 201 26.4% Play games 179 23.6% View blogs 174 22.9% Listen to music 171 22.5% Check electronic dictionary 31 4.1% Other 37 4.9% Don?t use it 55 7.2% The full survey also asked about what apps people used on the move, and what tools other than phones they used.
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